In this hour-long telecall, Shannon answers many of the main questions around pricing in an EAP/EAL business, such as how to determine your price and how to split the rate among the horse professional, the therapist or other professional, and the farm/barn/horses.

She also addresses the issue of setting a sliding scale fee, and how to structure group fees. All in all, it's a wealth of information about an issue closely tied to the success of your program.